For former athletes, executives & founders

Author Your Next Act

— and make sure the right people see it —

Book Your Story Strategy Call

As Seen In

  • Associated Press logo
  • Bleacher Report logo
  • Yahoo Sports logo
  • McClatchy logo
  • Gannett · USA Today Network logo
  • NFL Spin Zone logo
  • FanSided logo

The Logline

You built a successful career. The wins, the notoriety, the accolades.

Now you’re ready for your next act, but you struggle to capture the essence of your experiences and captivate the audience who will be most impacted by them.

You don't have a story problem. You have a translation problem.

We turn what you've already built into what you're building next: the book, the screenplay, the keynote, the platform your next chapter deserves.

Act I · The Setup

The title is gone.
The credibility isn't.

For your entire career, credibility was bestowed — by the team, the company, or the exit. Now, for the first time, you have to claim it yourself. And that's a different game.

Int. Home Office — 9 PM

You've been told your story is incredible your whole life.

But you've been living inside it so long, you can't see which parts actually matter to the outside world. Everything remarkable started feeling normal a long time ago.

Ext. LinkedIn — Day

You've watched the “thought leader” routine.

And you'd rather stay invisible than sound like that (i.e.: like everyone else). Fair. We would too.

Int. Networking Event — Night

You're still introduced by what you built then.

Not what you're building now. The resume does the talking because the narrative hasn't been written yet.

Match Cut — Present Day

You're not starting from zero.

You're starting from experience nobody knows how to leverage yet. That is the most valuable thing you own.

Act II · The Process

The story you can't see from the inside — extracted, framed, and monetized.

A journalistic and screenwriting process built for people who've operated at the highest level.

Brandscribed — The Framework


Discover (Story Excavation Session)1.

A structured deep-dive that surfaces the extraordinary moments you’ve lived, the lessons learned, and the audience where it will resonate. This isn’t “tell me about yourself.” It’s the right questions, asked the way a journalist would.

(this is where the story you forgot you had shows up)

Create (Narrative Architecture)2.

We map your chapters — the sport, the boardroom, the exit, the pivot — into one throughline. This is where the athlete-turned-executive-turned-founder story finally reads as a single narrative instead of a resume.

Share (Signature Deliverable)3.

You walk away with a tangible asset: a keynote narrative, an article, a manuscript, or a screenplay. Not a plan for one. The thing itself. Then we can identify the best platforms to pitch them to.

Act III · The Deliverables

Assets that open doors — and command fees.

Every engagement ends with work built for the rooms you want to be in.

What We Make

01

Books & Book Publishing

Memoir, legacy, or thought leadership book — written and shaped into a finished, publishable manuscript, with a clear path to print.

Book a Call
02

Screenplays

The adapted feature, the pilot, or the documentary treatment. Your life or your idea, structured for the screen by someone who's worked in film and television.

Book a Call
03

Brand Messaging

The words that carry across your site, your bio, and your next chapter — a story-based messaging framework that makes your positioning unmistakable.

Book a Call

How We Work · Three Engagement Models

01

Done For You

Ghostwriting. You sit for the interviews and review the drafts; we build the manuscript, screenplay, or messaging around you while you stay in your zone.

02

Done With You

A hybrid build. We shape structure and voice together, and you write more than you think you can — with an editor pushing and keeping the throughline intact.

03

Coaching

Real-time and asynchronous feedback, ideation, and accountability for the writer who wants to do the work themselves, but not alone.

Book a Call

Behind the Camera

Every great story has a writer in the room.

Jeff Glauser, founder of Brandscribed

About the Founder

You're the lead. I make sure the story lands.

I'm Jeff Glauser — a journalist, author, and screenwriter with over 20 years of experience telling other people's stories (and guiding others to tell theirs) at the highest level: featured articles, books, and screenplays developed for film and TV.

Here's what all of it taught me: the most accomplished people are often the least able to craft their own story. They've been living inside it too long. My job is to walk into that room, ask the questions nobody else has considered, and identify the stories that redefine a legacy.

I founded Brandscribed because I kept watching people with extraordinary first acts treat that part of their careers as the end, rather than a new beginning. Meanwhile, they took for granted the influence and impact they could still have on others' lives — simply by sharing their story. What they actually needed was a writer who would take their story as seriously as they took their career.

The story doesn't end when the first act does. It's just finally yours to tell.

Critical Acclaim

Hear from the Heroes

The people who lived the story — on what happened when it finally got told.

“I shared my vision with Jeff to sort out my thoughts and get crystal clear on my brand messaging. It was invaluable. He is easy to work with, takes his time, and listens to every detail while providing great feedback and killer analogies.”
Ed BlountFormer NFL QB and Entrepreneur
“Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis.”
Jim PonsFormer Rock Star

Act VIII / Questions

Questions before you book

Who is this for?

[Answer pending client input]

Do I need to have written anything already?

[Answer pending client input]

How long does a book or screenplay take?

[Answer pending client input]

What does it cost?

[Answer pending client input]

Who owns the finished work?

[Answer pending client input]

What happens on the story strategy call?

[Answer pending client input]

Start Here

The 30-Day Brand Refresh — $2,500

One month. One clear brand strategy. We find the throughline of your story, establish your ideal audience avatar, and build the core narrative around it. This is the foundation everything else (book, screenplay, next act) gets built around.